{"id":2744,"date":"2021-02-24T11:33:25","date_gmt":"2021-02-24T11:33:25","guid":{"rendered":"https:\/\/blog.veefly.com\/?p=2744"},"modified":"2026-08-03T14:03:56","modified_gmt":"2026-08-03T08:33:56","slug":"video-marketing-guide","status":"publish","type":"post","link":"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/","title":{"rendered":"What It Is Brand Voice? A Complete Guide"},"content":{"rendered":"<p>You must have noticed an upward trend in video marketing recently. Marketers are now embracing this new trend and incorporating video marketing into their marketing strategies. Using marketing videos helps businesses convey their brand messages more transparently and creatively.<\/p>\n<p>YouTube is the best video-sharing platform for integrating this strategy and opening up your brand to a new set of audiences, thereby building a strong brand image. Today, it is known as the ultimate video marketing tool for marketers. This blog will look at a few key points that will help marketers maximize their brand voice through video marketing and build a robust video strategy.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_72 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Understanding_YouTube_Brand_Voice\" title=\"Understanding YouTube Brand Voice\">Understanding YouTube Brand Voice<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#The_Importance_of_YouTube_Brand_Voice\" title=\"The Importance of YouTube Brand Voice\">The Importance of YouTube Brand Voice<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Define_Your_Brand_Voice\" title=\"Define Your Brand Voice\">Define Your Brand Voice<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Optimize_Video_Marketing\" title=\"Optimize Video Marketing\">Optimize Video Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Craft_a_Brand_Story\" title=\"Craft a Brand Story\">Craft a Brand Story<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Video_Marketing_Tips_to_Strengthen_Your_Brand_Voice\" title=\"Video Marketing Tips to Strengthen Your Brand Voice\">Video Marketing Tips to Strengthen Your Brand Voice<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Can_3_%E2%80%98Es_of_YouTube_Branding_Improve_Your_Channel\" title=\"Can 3 \u2018E\u2019s of YouTube Branding Improve Your Channel?\">Can 3 \u2018E\u2019s of YouTube Branding Improve Your Channel?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#1_Educate_the_Audience_on_Video_Marketing\" title=\"1. Educate the Audience on Video Marketing\">1. Educate the Audience on Video Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#2_Engage_on_the_Platform\" title=\"2. Engage on the Platform\">2. Engage on the Platform<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#3_Energize_your_Channel\" title=\"3. Energize your Channel\">3. Energize your Channel<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Frequently_Asked_Questions\" title=\"Frequently Asked Questions\">Frequently Asked Questions<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Q1_Can_video_marketing_really_gain_me_more_customers\" title=\"Q1. Can video marketing really gain me more customers?\">Q1. Can video marketing really gain me more customers?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Q2_What_are_the_3_Cs_of_brand_voice\" title=\"Q2. What are the 3 C&#8217;s of brand voice?\">Q2. What are the 3 C&#8217;s of brand voice?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Q3_What_are_the_benefits_of_video_marketing\" title=\"Q3. What are the benefits of video marketing?\">Q3. What are the benefits of video marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/#Q4_What_is_the_3-7-27_rule_of_branding\" title=\"Q4. What is the 3-7-27 rule of branding?\">Q4. What is the 3-7-27 rule of branding?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Understanding_YouTube_Brand_Voice\"><\/span>Understanding YouTube Brand Voice<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As much as it is essential to know what you are about to say, it&#8217;s equally important to understand how to say it. Your YouTube channel is a brand that requires its own unique perspective. Whether it&#8217;s that cheeky commentary or informative storytelling, the audience should remember you through your distinctive brand voice.\u00a0A brand voice in video marketing deliberately pieces the content to reflect your channel&#8217;s core values and personality.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Importance_of_YouTube_Brand_Voice\"><\/span>The Importance of YouTube Brand Voice<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In video marketing, YouTube&#8217;s brand voice helps you convey nuance beyond visuals and words. With a strong brand voice, you can build connections and foster a sense of community. When your voice is consistent and aligned with your channel&#8217;s core messaging, you can also attract the right audience. Moreover, your videos need to have a substantial recall value in terms of watch time and engagement. An influential brand identity is all part of a strong brand voice. Here&#8217;s where you need to start:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Define_Your_Brand_Voice\"><\/span>Define Your Brand Voice<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">It&#8217;s important that your channel is not lost amidst thousands of uploads. Digital platforms are dominating video content. Millions of users utilizing their services for information and entertainment. Your YouTube channel should establish a presence on these platforms. A powerful brand voice can build an audience base to share your brand goals.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">You can make use of YouTube Ads to boost views. YouTube Ads will also help you reach your target audience without waiting for them to find you. Since users primarily use these platforms for video content, as a brand, you can research what your audience craves and create video content tailored to that information.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Another way to ensure you create a brand presence on the platform is to use AI tools to develop curiosity for the videos. Online web tools, such as <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/veefly.com\/youtube-description-generator\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">AI YouTube description generators<\/span><\/a><span data-preserver-spaces=\"true\"> and <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/veefly.com\/youtube-title-generator\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">AI YouTube title generators<\/span><\/a><span data-preserver-spaces=\"true\">, are excellent resources that make your content creation process easier. With the help of these online tools, your video&#8217;s discoverability can improve, along with increased engagement and a greater chance of capturing the viewer&#8217;s attention.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Optimize_Video_Marketing\"><\/span>Optimize Video Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Every video is a step closer to a successful channel; make sure to create high-impact videos. You don&#8217;t have to mass-create to have that effect. One great video triumphs several average ones.\u00a0 Focus on producing high-quality content, and stick to a timeframe. Viewers are always on the lookout for videos that entertain and educate them. Your video content can boost your brand image and sales by converting potential customers into loyal fans.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">It&#8217;s crucial to understand the marketing strategy behind video content. Additionally, be mindful of YouTube&#8217;s guidelines and policies. Your video needs to have keyword-rich descriptions in the title to find the right audience. Utilize tags and customize your thumbnails to make a good impression. It includes using cards and subscribe end screens to give subscribers a nudge in the right direction.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">You don&#8217;t have to wonder <\/span><span data-preserver-spaces=\"true\">how to get more views<\/span><span data-preserver-spaces=\"true\">; simply choose what works best for your brand and have a more significant impact on YouTube. Moreover, before creating any video, understand what your audience is looking for and what topics might be much easier for them to digest. Try embedding your brand&#8217;s vision in each video and focus on the critical elements of your products.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Craft_a_Brand_Story\"><\/span>Craft a Brand Story<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Video marketing is an easy way for brands to share their story with their audience. While many platforms focus on short-form content, YouTube is your best bet for embracing storytelling as a video marketing strategy. YouTube supports long-form video content, enabling you to convey your message efficiently without needing to edit any parts.<\/p>\n<p>But remember to be creative and innovative with your long-form videos. Users are impatient and prefer their content to be short, concise, and to the point. If you plan on creating long videos, consider using a narrative that keeps your audience engaged with the screen. You can create playlists that categorize your videos for navigation. Further, promote your videos through embedded links. Ensure you invest in promotional platforms to support the advancement of your YouTube channel.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Video_Marketing_Tips_to_Strengthen_Your_Brand_Voice\"><\/span>Video Marketing Tips to Strengthen Your Brand Voice<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Once your brand voice accurately reflects your channel identity, you can explore ways to refine it further. Some of these include:<\/span><\/p>\n<ol>\n<li><span data-preserver-spaces=\"true\"><strong>Well-Written Scripts<\/strong>: Regardless of your video format, you need a script that engages and resonates with internet viewers. It should convey your brand messaging in a professional yet authentic tone.\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Visual Language<\/strong>: Brand voice doesn&#8217;t mean only words; it also emphasizes color palettes, editing style, and all the visual elements that appear in the video. Make sure it&#8217;s consistent and doesn&#8217;t distract your viewers. There should be a strong association with your videos.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Brand Messaging<\/strong>: You need to nail the brand mission, as it conveys your channel&#8217;s values and tone.\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Consistent<\/strong>: Establish a structure that is familiar and reliable. Whether that is a signature intro or a repeating outro. The more consistent your video is, the better the rhythm of your channel is set.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Engagement<\/strong>: Communication goes both ways; your brand voice should not only be reflected in your videos, but also when you respond to comments. It will help build a good perception of your brand.<\/span><\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"Can_3_%E2%80%98Es_of_YouTube_Branding_Improve_Your_Channel\"><\/span>Can 3 \u2018E\u2019s of YouTube Branding Improve Your Channel?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-34976 size-full\" src=\"https:\/\/blog.veefly.com\/wp-content\/uploads\/2021\/02\/video-marketing.jpg\" alt=\"video marketing\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/blog.veefly.com\/wp-content\/uploads\/2021\/02\/video-marketing.jpg 1920w, https:\/\/blog.veefly.com\/wp-content\/uploads\/2021\/02\/video-marketing-300x169.jpg 300w, https:\/\/blog.veefly.com\/wp-content\/uploads\/2021\/02\/video-marketing-1024x576.jpg 1024w, https:\/\/blog.veefly.com\/wp-content\/uploads\/2021\/02\/video-marketing-768x432.jpg 768w, https:\/\/blog.veefly.com\/wp-content\/uploads\/2021\/02\/video-marketing-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>The 3 &#8216;E&#8217; are tools of creating a result driven channel that help you be a recognizable brand on YouTube. Here&#8217;s how it works:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Educate_the_Audience_on_Video_Marketing\"><\/span>1. Educate the Audience on Video Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>After getting all the facts and statistics right, you can educate your audience with well-informed videos. Conduct thorough research after you&#8217;ve chosen your topic. Any mismatch here will directly affect the time spent watching your videos and drive the audience away.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Engage_on_the_Platform\"><\/span>2. Engage on the Platform<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>As a brand, you can engage with your audience by creating interactive posts and uploading your videos at the right time on the platform. To do this, you must know when your audience is the most active on each platform. You can also engage with them through the comments section by acknowledging their comments and responding to their comments and queries.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Energize_your_Channel\"><\/span>3. Energize your Channel<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Energizing your audience is directly linked to engagement. If your users aren\u2019t getting any response from you, they will stray away and not engage with your brand in the future. Build a relationship with your audience by letting them know that you are listening to what they have to say and using their criticism as a motivation to create much better content.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The above mentioned pointers will help you maximize your brand voice and build a strong relationship with your audience. <span style=\"margin: 0px; padding: 0px;\">In YouTube video marketing, the <\/span>higher the number of views on your videos, the more your videos\u2019 chances of ranking higher on the search engine. The more audience it reaches, the higher the odds of getting subscribers for your YouTube channel.<\/p>\n<p>You can refer to our beginner\u2019s guide on promoting your videos on YouTube. However, to\u00a0<span style=\"margin: 0px; padding: 0px;\">fast-track your YT growth, you can invest in platforms to promote your videos and to <a href=\"https:\/\/veefly.com\/buy-youtube-views\/\" target=\"_blank\" rel=\"noopener\">buy YouTube views<\/a> for<\/span> new audience segments using the latest marketing strategies. It assists you in getting more views on your YT videos.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Frequently_Asked_Questions\"><\/span>Frequently Asked Questions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"Q1_Can_video_marketing_really_gain_me_more_customers\"><\/span>Q1. Can video marketing really gain me more customers?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>According to statistics, over 80% of marketers consider video marketing to provide a positive ROI. It helps you engage with your audience more deeply and build trust than any other type of marketing content.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Q2_What_are_the_3_Cs_of_brand_voice\"><\/span>Q2. What are the 3 C&#8217;s of brand voice?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The 3cs of a brand voice stand for clarity. That is to have a clear understanding of the audience. Followed by consistency in building recognition. Lastly, Character that reflects the core personality of your brand.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Q3_What_are_the_benefits_of_video_marketing\"><\/span>Q3. What are the benefits of video marketing?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>YouTube video marketing will lead to higher conversions and increased web traffic. When you reaching decision-makers directly, it Influences buying decisions. Further video marketing boots engagement rates due to optimized SEO across multiple platforms.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Q4_What_is_the_3-7-27_rule_of_branding\"><\/span>Q4. What is the 3-7-27 rule of branding?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The 3-7-27 rule of branding focuses on 3 seconds of introductory video impressions, 7 seconds of establishing your video content as engaging, and 27 interactions for brand recall.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To master your YouTube brand voice, build a consistent tone with viewers through storytelling.<\/p>\n","protected":false},"author":2,"featured_media":35367,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[21,11,18],"class_list":["post-2744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-youtube-marketing","tag-youtube-channel","tag-youtube-marketing","tag-youtube-views"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Brand Voice: Definition, Importance and Tips<\/title>\n<meta name=\"description\" content=\"YouTube is the best platform for video marketing. Learn about the best practices to maximize your brand voice through videos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What It Is Brand Voice? A Complete Guide\" \/>\n<meta property=\"og:description\" content=\"To master your YouTube brand voice, build a consistent tone with viewers through storytelling.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/veefly.com\/blog\/youtube-marketing\/video-marketing-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"Veefly Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-24T11:33:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-03T08:33:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.veefly.com\/wp-content\/uploads\/2021\/02\/mastering-video-marketing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ramona\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ramona\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Brand Voice: Definition, Importance and Tips","description":"YouTube is the best platform for video marketing. 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